Independent list · re-checked September 28, 2026 · published by Primortul LLC

Burson

Burson is WPP's global communications network, created in 2024 by uniting BCW and Hill & Knowlton and named for Harold Burson. Its practices are consumer and brand, corporate and public affairs, creative and content, intelligence and innovation, and advisory, and it operates specialty brands including Axicom, Burson Buchanan, GCI Health and Hill+Knowlton. PRovoke Media lists Burson among the best US agencies for 2025. Nobody pays to be ranked.

Why it’s hereWPP's flagship PR network, formed from two of the industry's oldest global agencies and listed among PRovoke's best US agencies for 2025. Number 5 of the PR firms in the US.

Who leads itCorey duBrowa, Global CEO.

Estimated cost

Estimated: $8,000–$15,000/mo, typical for US PR retainers; not a quote.

Typical industry estimate, not a quote from any firm on this list.

A fit forMultinational companies that need corporate reputation, crisis, public affairs and brand PR run across many countries by one of WPP's largest networks.

bursonglobal.com ↗Get matched — free, no obligation
Based in
New York, NY
Founded
2024
Team size
500+ people
Led by
Corey duBrowa, Global CEO
Known for
corporate and public affairs · consumer and brand · creative and content · intelligence and innovation · advisory
Best for
Multinational companies that need corporate reputation, crisis, public affairs and brand PR run across many countries by one of WPP's largest networks.
Estimated cost

Estimated: $8,000–$15,000/mo, typical for US PR retainers; not a quote.

Typical industry estimate, not a quote from any firm on this list.

Burson homepage, captured September 28, 2026
bursonglobal.com · homepage on September 28, 2026

UpdateFormed in July 2024 when WPP merged BCW with Hill & Knowlton; in April 2026 WPP was reported to be exploring a sale of Burson.

Sources bursonglobal.com, wpp.com, provokemedia.com, en.wikipedia.org · LinkedIn ↗

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